Plaza

Build a financial publication readers are excited to pay for.

Publishing on Plaza turns your market calls into a visible track record that helps readers trust, follow, and subscribe.

Plaza app

Better proof, better subscribers

Plaza gives finance publishers the tools to publish, prove their work, understand readers, and grow a paid audience.

Built for finance and investing

Write research with live tickers, market context, claims, portfolios, and reader tools built around investing.

Show the record behind the work

Every call you make can build your track record, so readers see proof before they pay.

Know the investors reading you

See what your readers follow, trade, read, and pay for, so you can write for the market you actually serve.

Grow while you keep writing

Plaza helps early publishers reach serious investors, so your best work can turn into paid subscribers.

Runyourfinancepublicationoninfrastructurebuiltforseriousmarketresearch.

Paid subscribers.
Run a free list, paid tier, premium tier, and one-time research products from the same publication.
Asset discovery.
Your work appears around the tickers, sectors, and themes you write about, so the right readers can find you when they are already looking.
Verified track records.
Every call you make can build your visible record, so subscribers see proof behind the work before they pay.
Finance-native articles.
Every ticker in your research links to live price and performance, so readers can understand the asset without leaving the page.
Subscriber profiles.
See what your subscribers follow, trade, read, and pay for, so you can understand the market behind your audience.
Portfolio publishing.
Share holdings, watchlists, model portfolios, and performance directly inside Plaza, free, paid, or gated by tier.
Annual-first pricing.
Use annual-first subscriptions and higher-value research products, the billing model serious financial publishers need.
Team credibility.
Show the verified track records of the analysts behind your publication, so subscribers know who is writing and how their calls have performed.
Fast payouts.
Accept payments through Stripe Connect and get paid directly, without slow platform payouts or unclear holds.
Mobile reader app.
iOS and Android apps are coming soon, giving subscribers a better place to read market research than a generic inbox.
Weekly shipping.
Plaza is shipping every week, and the roadmap is shaped by the finance publishers using it now.

Publisher questions

What kind of publishers are you looking for?

Independent investing publishers doing serious work for self-directed investors. Not generic finance lifestyle content.

Do I have to leave Substack or Beehiiv?

No. We run alongside your existing email stack while your public page lives on Plaza. Move on your timeline.

Who owns my list and content?

You do. Plaza is infrastructure, not a closed garden. If we disappear tomorrow, you walk away with your list.

How does the growth investment work?

We allocate marketing dollars to drive paid subscribers to your page, and you see the spend, the conversions, and the cost per paid subscriber every week. Specifics depend on your niche.

What does applying commit me to?

A conversation. We move forward when both sides want to.

Join the first cohort.

We're picking the publishers who'll define what Plaza becomes. Serious about your finance newsletter? Let's talk.